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Marketing strategy

Marketing strategy is an organization’s promotional efforts to allocate its resources across a wide range of platforms and channels to increase its sales and achieve sustainable competitive advantage within its corresponding market.

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There are numerous advantages of mobile marketing and knowing how to employ it in your company falls under your responsibility as a manager or professional in...

What is Remarketing?

Remarketing involves attracting a specific audience that has previously interacted with your company in order to complete an action that was pending on that...